Campaign Optimization - Triple Blossom

Campaign Optimization

A collection of 7 posts

facebook-ads-suddenly-stopped-spending

Billing & Payment Settings

Why Your Facebook Ads Active But Not Spending / Delivering

Are you experiencing campaigns or ad sets active for a few days and yet nothing is spent, not even a penny? As a business mainly relying on Meta platforms to drive traffic, the issue may cost you thousands of dollars each day as not running any ads really damage your

facebook-ads-stuck-in-review

Facebook Ad Policy

How To Fix Facebook Ads Stuck In Review For Too Long

If you are seeing Facebook Ads taking ages to get approved, you're not alone. Some of my ads have taken more than 24 hours to get approved. * I have requested the ads get reviewed in the account quality center, but they have been sitting "in review" for weeks. * Everyone around

How To Target Competitors Audience On Facebook Ads

Audience Targeting

How To Target Competitors Audience On Facebook Ads

Figuring out how your competitors set up their audience targeting not only allows you to tap into your competitor's customer base but also provides insights into your audience's interests and purchasing behaviors - which increases your understanding of your market niche. * I've been running a few test campaigns for my

How To Drive Facebook Ads Traffic That Converts

Campaign Optimization

How To Drive Facebook Ads Traffic That Converts

Website traffic is like petrol - it makes your website run for you. You need traffic to generate sales, to generate customers. Driving the right traffic helps you fill-up the top of your sales funnel (ToFu). However, not all traffic is the same, especially when it comes to the "Traffic"

Campaign Optimization

How To Use Facebook Ad Relevance Diagnostics To Improve Ad Quality

Since Facebook replaced Ad Relevance Score with Facebook Ad Relevance Diagnostics in April 2019, there have been a lot of questions on how to interpret results and link them back to campaign performance. One misconception is that "High relevancy means high performance" - that's not always the case. Facebook has

how-to-lower-cpm-facebook-ads

Campaign Optimization

5 Tips To Lower Your CPM On Facebook Ads Effectively

One of the most common phenomena I have seen across multiple Facebook Ad groups and forums - people are constantly complaining about "skyrocketing" CPM. * “Anyone else experiencing CPM being super high right now?” * “Has any seen a rise in CPM over the past week or so? * “My CPM just raised

Campaign Optimization

Getting Clicks But No Conversion? Use These 3 Steps To Fix Your Facebook Ads

* "I'm getting clicks but no conversion!" * "Why are my facebook ads not converting?" * "My facebook ads not performing at all!" I believe everyone asks these questions from time to time. It simply popped out of your brain whenever looking at the Facebook Ad Manager, realizing how much you spent to