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Learning Phase

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How To Fix "Ad Set May Get Zero Purchases / Leads" On Facebook Ads

By Javier in Learning Phase on 27 Mar 2021

This line is one of the many "side effects" of Facebook's Learning Phase. โ€œI used to ignore this and run ads, and used to get conversions. But looks like lately this is becoming true.โ€โ€œMe too. I stopped using Facebook Ads.โ€I assume you're not 2, but the 1 who…

Is โ€œLearning Limitedโ€œ Ruining Your Facebook Ads Performance? Here's How To Get Out Of It

By Javier in Learning Phase on 14 Mar 2021

Ever since Facebook rolled out "Learning Phase" back in early 2020, more and more advertisers are getting stuck with "Learning Limited", and then suffered from major performance drop. โ€œAfter about 2 days or 7/8 conversions, my ad set goes from Learning to Learning limited and the performance drops like…

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Facebook Ad Policy: 9 Campaign Optimization: 4 Google Analytics: 2 Learning Phase: 2 Audience Targeting: 2 Facebook Pixel: 1 Customer Feedback Score: 1 iOS14.5: 1 Landing Page: 1 Funnel: 1 Page Moderation: 1
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